Amazon PPC Training Series: Part 1 (Fundamentals)

Amazon PPC Training Series: Part 1 (Fundamentals)

In this post, I’m going to discuss the fundamentals of Amazon PPC, specifically the basic types of campaigns that you should be running both not just when you launch a product, but really at all times, in order to maintain traffic to your listings (and...
4 Hidden Amazon Profit Killers

4 Hidden Amazon Profit Killers

There are a lot of well known costs of doing business Amazon, but unfortunately there’s some costs that a lot of brands don’t take into account when they’re figuring out their bottom lines on Amazon. Costs like referral and FBA fees (if you’re...